Your Privacy
Matters.

1. Introduction

Refuse2LoseFIT ("Refuse2LoseFIT," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, protect, and share personal information when you visit refuse2losefit.com, apply for coaching, purchase digital fitness products, or work with us for online or in-person fitness coaching.

Refuse2LoseFIT is based in Ontario, Canada. We aim to handle personal information in a way that is clear, fair, and consistent with Canadian privacy expectations, including the principles under Canada's Personal Information Protection and Electronic Documents Act (PIPEDA).

2. Information We Collect

We only collect information that helps us provide coaching, respond to inquiries, run our website, process payments, and improve our services. This may include:

• Name, email address, phone number, and other contact details.
• Fitness goals, training history, lifestyle details, schedule, preferences, and coaching needs.
• Client intake form answers and application form submissions.
• Progress updates, check-in responses, measurements, and training feedback.
• Progress photos, only if you voluntarily submit them.
• Payment-related information handled through secure third-party payment processors.
• Website analytics, device information, pages visited, approximate location, referral source, and advertising/tracking data.
• Messages you send to us through forms, email, SMS, social media, scheduling tools, or coaching platforms.

3. Health and Fitness Information

Because fitness coaching may involve training, nutrition guidance, habits, progress tracking, and client intake forms, you may choose to share health or fitness-related information with us. This can include injuries, limitations, medical considerations, medications, nutrition details, exercise history, measurements, progress photos, or other information you believe is relevant to your coaching.

We use this information to understand your starting point, help tailor your program, support safe coaching decisions, and adjust your plan over time. You should only share information you are comfortable providing. Fitness and nutrition guidance from Refuse2LoseFIT is not medical advice and does not replace care from a licensed healthcare professional.

4. How We Use Your Information

We may use your information to:

• Review coaching applications and respond to inquiries.
• Provide online or in-person fitness coaching, workout programs, nutrition guidance, progress tracking, and client support.
• Create, update, and deliver personalized coaching plans or digital fitness products.
• Schedule calls, consultations, check-ins, and coaching sessions.
• Process payments, subscriptions, invoices, refunds, and purchase records.
• Send service updates, reminders, coaching communications, and important account information.
• Send marketing emails or SMS messages where permitted and where you have not opted out.
• Measure website performance, improve the website, understand advertising results, and improve marketing.
• Protect our business, prevent misuse, comply with legal obligations, and enforce our terms or policies.

5. Consent

By submitting information through our website, forms, coaching platforms, email, SMS, or other communication channels, you consent to Refuse2LoseFIT collecting, using, and disclosing your information for the purposes described in this Privacy Policy.

You can withdraw consent at any time by contacting us. If you withdraw consent, we may no longer be able to provide certain services, process your application, manage your account, or deliver coaching support.

6. Payments and Third-Party Services

We may use secure third-party services to operate our business. These providers may process or store information on our behalf. Examples may include HubFit, Stripe, Google Analytics, Meta/Facebook Pixel, Google Ads, email/SMS providers, form tools, scheduling tools, and website hosting providers.

Payment-related information is processed through secure third-party payment processors such as Stripe. Refuse2LoseFIT does not intend to store full credit card numbers directly on our website. Payment processors may collect and process payment details according to their own privacy and security practices.

Some third-party providers may store or process information outside Canada. When this happens, your information may be subject to the laws of the jurisdiction where it is processed.

7. Cookies, Analytics, Meta Pixel, and Google Ads

Our website may use cookies, pixels, tags, analytics tools, and similar technologies to make the website work, understand visitor activity, measure ad performance, and improve marketing.

These tools may include Google Analytics, Meta/Facebook Pixel, Google Ads tracking, and similar advertising or analytics services. They may collect information such as pages visited, buttons clicked, device type, browser type, approximate location, referral source, and whether an ad or campaign led to a visit or conversion.

Meta Pixel and Google Ads tracking may be used to measure advertising results, improve marketing campaigns, build audiences, and understand which content is useful to visitors. You can control cookies through your browser settings and may also adjust ad preferences through Google, Meta/Facebook, or other advertising platforms.

8. Email and SMS Communications

If you provide your email address or phone number, we may contact you about your application, coaching account, purchases, appointments, reminders, check-ins, updates, promotions, or other service-related matters.

You can unsubscribe from marketing emails at any time by using the unsubscribe link in an email, if available, or by contacting us. You can opt out of SMS marketing by replying with an opt-out keyword, if supported, or by contacting us directly. We may still send necessary service or transaction messages, such as payment, appointment, or coaching-related updates.

9. How We Protect Your Information

We use reasonable safeguards to protect personal information against unauthorized access, loss, misuse, disclosure, alteration, or destruction. These safeguards may include password-protected systems, limited access, secure third-party platforms, administrative controls, and careful handling of sensitive coaching information.

No website, email system, payment processor, or online platform can guarantee perfect security. You can help protect your information by using secure devices, strong passwords, and caution when sending sensitive details online.

10. How Long We Keep Your Information

We keep personal information only as long as reasonably needed for the purposes described in this policy, including providing services, maintaining records, resolving disputes, meeting legal or accounting requirements, and protecting our business.

When information is no longer needed, we will delete, anonymize, or securely store it where appropriate. Retention periods may vary depending on the type of information, the service involved, and legal or business requirements.

11. Sharing of Information

We do not sell your personal information. We may share information only when needed to operate Refuse2LoseFIT, provide services, process payments, support marketing and analytics, comply with law, or protect our rights.

Information may be shared with service providers such as coaching platforms, payment processors, email/SMS providers, analytics and advertising platforms, form tools, scheduling tools, website hosting providers, professional advisors, or legal authorities where required or permitted by law.

12. Your Rights and Choices

You may contact us to request access to your personal information, ask for corrections, withdraw consent, ask questions about our privacy practices, request deletion where appropriate, or raise a privacy concern.

We may need to verify your identity before responding to certain requests. Some information may need to be kept where required for legal, payment, tax, accounting, dispute, or legitimate business reasons.

13. Children's Privacy

Refuse2LoseFIT services are intended for individuals who can lawfully provide consent or who have appropriate parent or guardian consent. We do not knowingly collect personal information from children without proper consent.

If a parent or guardian believes a child has provided personal information without consent, they can contact us and we will review the request.

14. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our services, website tools, legal requirements, or privacy practices. The updated version will be posted on this page with the effective date shown above.

15. Contact Us

If you have questions about this Privacy Policy or how Refuse2LoseFIT handles personal information, contact us: